Google Adds Monetize Button to Blogger
I noticed that Google has silently added a "Monetize" button to Blogger's interface.


Labels: adsense, blogger, google, monetization
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Wednesday, August 26, 2009Google Adds Monetize Button to Blogger
I noticed that Google has silently added a "Monetize" button to Blogger's interface.
![]() Labels: adsense, blogger, google, monetization Saturday, July 05, 2008Stress, Load and Performance Testing in Quality Assurance
Next session is Stress, Load and Performance Testing in Quality Assurance by Goranka Bjedov of Google.
I have been wanting to hear Goranka for some time now as her sessions usually end up becoming the highlight of the event. For record, she passionately hates Power Point (I don't blame her). I couldn't find a video of her Velocity talk but here is a video from her previous talk that's equally interesting. Goranka spends all her time doing performance testing at Google. She tests Adwords, AdSense and hates any kinds of presentation tools.
Labels: adsense, google, gorankabjedov, performancetesting, QA, velocity, velocity08 Monday, June 30, 2008Seth MacFarlane and Google Strike a Deal
Five minutes after entering my office after a week long trip to CA, I learned that Seth MacFarlane, the creator of Family Guy, and Google have struck a deal. Under the deal, Seth MacFarlane will create 50 two-minute episodes exclusively for the web. There will be a number of new characters introduced in this new web-only series which will be distributed through the AdSense network. There will be a four way revenue share.
Source(s): - Google and Creator of 'Family Guy' strike a deal - The Family Guy Strikes Deal with Google Labels: adsense, advertising, google Wednesday, February 13, 2008The 6% of Internet that can make you rich beyond your wildest dreams
A new research study by SVM Group shows some very interesting statistics regarding the Internet population that generates a big percentage of overall clicks.
According to the study, only 6% of Internet users are responsible for generating 50% of "all display ad clicks." Interestingly enough, this 6% doesn't represent general Internet population. Most of the users represented in this population are from 25-44 age group and have household income of less than $40,000. Could this be the reason for Google admitting the troubles they are having with being able to monetize on social networks such as MySpace? What implications does this have as far as the click fraud issue is concerned? If a majority of 50% of these clicks is made by those with household income of less than $40K, are they just clicking on ads for curiosity? Should the advertisers be paying for their curiosity? Is Google's smart pricing justified then? Google slaps publishers with smart pricing when it determines that clicks generated on the publisher's site aren't resulting in conversions on the advertiser's site. This is what Google says about Smart Pricing (also see facts about smart pricing): ...if our data shows that a click is less likely to turn into business results (e.g. online sale, registration, phone call, newsletter sign-up), we may reduce the price you pay for that click. You may notice a reduction in the cost of clicks from content sites. One site getting hit with smart pricing can affect all sites in the network of the publisher. It seems that if these statistics are in fact true, most sites will run the risk of being smart priced. Labels: adsense, click fraud, contextual advertising, google, research, smart pricing Sunday, February 10, 2008Google tests Ajax AdSense Ads
Today, I noticed something very interesting on my MySQL blog. Google has started using AJAX functionality in their AdSense ad units.
![]() Notice the two blue arrows on bottom-left? Clicking on these buttons does an in-page refresh of ads so you can see more Google's ads. An excellent addition from publisher's point of view. However, as far as I am concerned, Google's attempt will be of no use to me. Are they serious? Do I browse so I can go from site to site clicking on these buttons to keep seeing an endless supply of ads just so Google can make more money. So, let me ask you a question. Do you think you will be clicking on these buttons the next time you see them? Will they help publishers monetize better? Labels: adsense, ajax, contextual advertising, google, monetization |
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